The much-anticipated Maxtrix Kids Rooms celebrated its opening on Sept. 30 with a ribbon cutting and private shopping event for customers eager to get a sneak peek at the company’s revolutionary kids furniture system.
The showroom at 816 Johnnie Dodds Blvd. officially opens its door to the public at 10 a.m. Saturday, Oct. 1. This is the first retail showroom for parent company, Maxwood Furniture Inc. Maxwood also moved its headquarters into the building, a former restaurant that the company owners renovated over the summer.
The Maxtrix Kid's Furniture system is designed to grow up with your child. Made to last from solid hardwood, Maxtrix beds can easily be changed with simple conversion kits, so parents can optimize the space, design and fun factor at every stage of their child’s development from toddler through tween to teen.
Maxwood Furniture was founded in 2004 by Stephen Jensen, a Danish furniture professional who relocated to the United States. His wife, Anne, a former global marketing executive, joined the company as chief marketing officer in 2014 when the couple and their two children relocated to the Charleston area to further build their business.
“We’ve had several requests from customers to develop a store concept for our Maxtrix brand,” said Anne Jensen, chief marketing officer. “We fell in love with the area, and Mount Pleasant seemed like the perfect place to open our very first kid-friendly showroom where families can fully experience the Maxtrix line of products.”
Mount Pleasant Mayor Linda Page congratulated Maxtrix on its opening, saying, “We’re delighted to have Maxtrix Kids Rooms flagship showroom open in Mount Pleasant. Operating at the intersection of innovation, quality and families, Matrix Kids Rooms is a reflection of our town as a whole.”
Maxtrix Kids Rooms Showroom Celebration
A family friendly grand opening celebration is planned for Saturday, Nov. 12. Tour the new store and get inspired with unique kid’s and teen room designs and ideas. Light refreshments will be served and kids can enjoy fun activities. Also, the winner of a bunk bed giveaway will be drawn at the end of the celebration. Sign up for the bunk bed giveaway at www.maxtrixkidsroomscharleston.com.
Jen Poolaw of Mount Pleasant has been hired as the Maxtrix Kids Rooms store manager. She has more than 13 years of experience providing home furnishings to local families as well as working with corporations on large scale projects. Poolaw’s knowledge of the furniture industry, product construction and sense of design enables her to provide a seamless service for all her clients.
Store hours are 10 a.m. to 6 p.m. Monday through Saturday. Follow Matrix Kids Rooms Charleston on Facebook at facebook.com/maxtrixkidsrooms and on Instagram @maxtrixkidscharleston.
Maxtrix is the company’s flagship brand and the new showroom will showcase multiple ideas and solutions from toddler beds to loft and bunk beds plus matching furniture pieces like desks, chairs, dressers and bookshelves. The company’s other brands - Craft and Jackpot - also will be featured. Plus, the showroom will be used as an event space for designers, bloggers and retailers, and become the backdrop for content creation such as photo shoots for the company’s various websites and social media accounts.
The Maxtrix Kids Rooms concept store will serve as a blueprint retail concept that has already attracted several potential franchisees in other major metropolitan areas in both the United States and Canada.